Create a sustainable business

Shift to a 21st Century Business Model

As the Bonailie Community sits within the Earth, you will have access to the wider network, insights and 21st century programmes which will allow you to shift your business model and or industry sector.

Learn how to restructure your business for scale and growth and create a ‘purpose-led’ sustainable business model in the online classrooms delivered through our partner collaboration with BoB EarthTM.

Learn to

Grow

Access to the wider network and industries, as well as the Bonailie and BoB EarthTM, webinars, podcasts, insights and 21st century programmes, will allow you to shift your business model and industry sector to be sustainable for the future.

BoB School

Our Partnership with BoB EarthTM and the BoB School teaches entrepreneurs how to design, build and activate a brand-led growth plan, changing your mindset to modernise your industry.

At BoB School, the focus is to help you to build your business and activate your growth plan through learning curriculums without support (self-guided) or with support (guided) and with a blend of online and offline options to suit your business.

The online platform BoB EarthTM is the gateway to all the curriculum for a 21st century business.

Find out more
What’s the growth journey?

Growth Strategy

Growth Journey

How do we deliver it?

BoB EarthTM is an EdTech business model and comes from a learning and development (L & D) background. They deliver training in three ways.

Bonailie is a Global Travel, Tourism and Hospitality Community Platform that understands all aspects of the industry and will support businesses shifting to a 21st century business model to understand the BoB EarthTM IP.

BoB EarthTM Courses

Find Your Formula, Audit Your Business For Growth

This is your coding system for growth

It is suitable for start-up, early-stage growth, or an established business that wants to shift from a 20th century to a 21st century businesses model and mindset.

By the end of the programme you will have an overview of the current state of your business and the numbers that make up your current business model. You will have audited your business and will have a view on where the gaps are in the business and where things need to change.

Module Breakdown

What is a growth journey

Module 1

Brand

The end-to end of the whole revenue stream that sits over everything within the revenue chain. Building a brand is all about building a business model and that means increased valuation of the company.

Partner financial growth journey

Module 2

Product / Channel

It’s not what you sell in the marketplace, it’s how you commercialise the company. The Product strategy shifts the commercial return for the company.

BoB’s growth journey integrated

Module 3

Numbers

We look at the numbers in your business: what are the internal structures, staffing ratios, how much time are you spending IN and ON your business, and what is your marketing spend around the growth.

Module 4

Sales

What we need to put into the channel to create all of the sales and how to pull the marketplace to us. When you put your brand into the marketplace, you’re able to pull the market into you. Most businesses are selling their products and their benefits into the marketplace, which means they have to push the market.

BoB Earth Courses

Business DNA

Our Business DNA Program is designed to teach entrepreneurs how to design, build and activate a business strategy based on the foundation of their core brand assets.

This unique process will help you build your business and empower you to impact your industry and make a positive change in the world. You will experience a renewed sense of purpose and clarity.

Most people build their business around product. Market leaders build their business around brand. Once we’ve identified your brand asset, there are three key areas we explore to design your DNA: your gap, your game, and your story. These give you the blueprint from which to build your business.

When people recognise their true gap in the market it enables them to build the bigger value in their business.

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Personal DNA

Turn your profile into an asset

This program has been designed for founders, CEO’s, employer brands and change-makers. teaching how to turn their profile into an asset. As we enter into the Who Era, people have now moved their thinking on purchasing decisions away from buying into business brands and instead are buying into personal brands.

This program is the one organisations should look at, as it’s leading with a human response, not a company response.

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L&D getting ready program

The program supports business owners and leaders to navigate the global pandemic

This is an 18-month program covering 36 topics to help shift a business from a 20th Century business model to a 21st Century business model.

The program supports business owners and leaders to navigate the the global pandemic. It’s designed to get you ready to drive into the next phase of growth from 2021-2031 when the markets tell us that there will be a 10-year period of fast growth in our economies.

The program is designed to be intensive and collaborative in allowing you to work with a group of other business owners, it will run weekly for 18 months and we will get you ready.

In addition to the live learning, you will access a classroom of peers for support and to encourage peer to peer learning.

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Subscriptions

The Find Your Formula and Business DNA Program are also part of the Engage Subscriptions

Grow

AUD $ 665  

One off cost, facilitated, includes 12 month Engage subscription
Subscribe

Connect

  • Grow network
  • Bonailie Webinars
  • BoB Earth Webinars
  • Research & Insights
  • Innovation House
  • FYF Indicator
  • Access Groups
  • Unite on Purpose Summit Access
  • Travel Media Access

Learn

  • Find Your Formula 4 Modules (Facilitated)

Trade

  • Yes

Additional

  • N/A
Best Value

Grow Business

AUD $ 665 p/month

18 month commitment: online, includes 12 month Engage subscription
Subscribe

Connect

  • Grow network
  • Bonailie Webinars
  • BoB Earth Webinars
  • Research & Insights
  • Innovation House
  • FYF Indicator
  • Access Groups
  • Unite on Purpose Summit Access
  • Travel Media Access

Learn

  • Find Your Formula (Live Facilitated)
  • Business DNA (online)
  • Personal DNA (online)
  • L&D Program (online)

Trade

  • Yes

Additional

  • Access to Travel & Tourism Summit (2022)
  • Annual Trends E Book

Grow Business Premium

AUD $ 1330 p/month

Pay monthly for a minimum commitment of 18 months.
Subscribe

Connect

  • Grow network
  • Bonailie Webinars
  • BoB Earth Webinars
  • Research & Insights
  • Innovation House
  • FYF Indicator
  • Access Groups
  • Unite on Purpose Summit Access
  • Travel Media Access

Learn

  • Find Your Formula (Live Facilitated)
  • Business DNA (live facilitated)
  • Personal DNA (live facilitated)
  • L&D Program (live facilitated)

Trade

  • Yes

Additional

  • Access to Travel & Tourism Summit (2022)
  • Annual Trends E Book

Connect with like-minded purpose-led leaders across the complete travel, tourism, and hospitality supply chain who want to see a shift in the industry.

View Engage Subscriptions